Les Donateurs Sénégalais Au Mode « Voyez-moi » Et « Nguisteul »

Le Prophète Mohammad (Paix et Salut sur Lui) a dit : « Dieu aide Son adorateur tant que celui-ci aide son frère. » ; « Le croyant est pour le croyant comme l’édifice dont une partie supporte l’autre ».

Deux enseignements ressortent de ces deux paroles prophétiques. Le premier, c’est que le croyant s’aide lui-même lorsqu’il aide les autres. En effet, la volonté divine a miraculeusement fait que la liberté individuelle ne puisse se réaliser que grâce à une abnégation de soi et une renonciation à ses biens au profit des autres. Le deuxième enseignement montre qu’au-delà de l’accomplissement individuel, l’entraide est également une action importante pour le bien-être de la communauté. Autrement dit, sa bonne santé( celle de la communauté) est liée au soutien mutuel de ses membres, si toutefois ces actions sont réalisées dans la plus grande discrétion.

Cependant, cette attitude qui consiste à faire preuve de réserve est en train de disparaître dans un pays tel que le Sénégal ; où les gens ne font leurs actions de solidarité que sur les plateaux-télé, les réseaux sociaux et dans les émissions. Pourtant, des centaines de malades, entre la vie et la mort, se battent au quotidien dans nos hôpitaux. Car, ils n’ont pas de quoi se payer une ordonnance. En général, ceux-là ne bénéficient de l’aide de nos riches que lorsque leurs souffrances attirent les places publiques (télé, radios…). Or, il est possible d’être présent dans les médias et sur les réseaux sociaux mais discret !

Il y’a quelques années de cela, l’assistance aux pauvres apparaissait sans aucune complication ; et rares étaient ceux qui mettaient en doute le bien-fondé de l’aide. Mais aujourd’hui, elle est comme un instrument de politique des donateurs. Ces pratiques de « voyez-moi »  » ( Nguisteul) » font que, les personnes démunis préfèrent mourir de faim plutôt que de demander de l’aide à leurs prochains. Puisque la discrétion n’est plus au rendez-vous. Ces personnes démunies veulent protéger leur image, leur honneur et leur dignité. Pourtant, nous avons tous dit ou faits des choses qu’on ne voudrait que personne ne découvre. En d’autres termes, nul ne veut être mis mal à l’aise et déshonoré devant ses semblables. Ainsi, le retour aux bonnes manières est plus que nécessaire pour remédier ce genre de fléau. Au cas contraire, certains sénégalais risquent fort bien de passer à côté de ce que la religion musulmane et chrétienne enseignent sur : Faire le bien dans la plus grande discrétion. A bon entendeur salut !

Seydou Nourou Niass (SNN) Libre Pensée.

Author: S. N. NIASS

51 thoughts on “Les Donateurs Sénégalais Au Mode « Voyez-moi » Et « Nguisteul »

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  6. Mifch Gould hhas “retail” iin һis DNA.

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    « Lifestyle TV hosts are the original social media influencers, » Gould saiɗ.
    « Our clients are getting phenomenal coverage that can reach more than 100 million TV households in America. In addition, we are giving them high-quality TV promotions.

    Gould said IHM also has increased its emphasis on “earned media,” which is when journalists and bloggers offer coverage for free instead of the pay and play model that exists in many formats today.

    “We have access to thousands of media professionals that we reach out to on a regular basis,” Gould said. “Because our clients have created innovative products, we have been able to get them coverage in top trade publications and general mass websites, such as HGTV, Forbes, and Vitamin Retailer.

    “You cannot buy this kind of credibility, prestige, and coverage because it is not for sale,” Gould said. “Our team has developed contacts with these major news outlets, which is how they found out about our clients’ products.”

    NPI works with large and small product manufacturers.

    “We emphasize timeliness and affordability,” he said. “We know all the costs, so there are no surprises. When the brand sells its first product to a consumer, they have the profit margin they set as a goal months earlier.”

    Gould is proud of his “Evolution of Distribution” platform.

    “I developed it to help international brands succeed,” Gould said.

    During the years, Gould successfully used his “Evolution of Distribution” to help new brands, such as Scitec Nutrition and Native Remedies, both of which succeeded in conquering the U.S. market..

    “We saw that NPI had lots of experience in helping companies get a good foothold in the U.S. Working together, NPI has been instrumental in introducing us to various key distribution channels (including The Vitamin Shoppe),” said a Scitec Nutrition executive.

    Native Remedies also benefited from NPI’s “Evolution of Distribution.”

    “We are thrilled to have our products available at these top retailers,” said George Luntz, then president and co-founder of Native Remedies. “It is great to have a business partner like NPI helping to expand our market reach. We expect this to be a banner year for us.”

    Gould said he is proud that these companies succeeded with NPI’s help.

    “This is what NPI does,” Gould said. “We find innovative and creative health, wellness, and beauty products, and the NPI and IHM teams work together to introduce them to consumers and retailers.”

    For more information, call 561-544-0719 or visit nutricompany.com.

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